Building a great relationship with your recipe blog

July 27, 2017

Have you ever wondered how to build a great relationship with your recipe blog when you are frustrated and ready to throw in the towel? I sure have, and I decided to share how not to go full-blown crazy trying to do it with my Easy, “How-to” about Building a great relationship with your recipe blog.

Blogging isn’t an easy task; you will often find you almost have a love-hate relationship with your blog. Your blog is a little tiny family member who demands a lot of attention; like your 3-year-old, your blog also requires devotion, love, and mothering.


Building a great relationship with your recipe blog




What do you do when you get annoyed with your blog?


Many bloggers get so frustrated after blogging a few years and not making money as they once expected they throw their hands in the air in disgust and say, “That’s it I have had it!” then walk away from their blog on a new life mission.
My next question, would you do that to your 3-year-old child because he or she wasn’t living up to your expectations? Of course, you wouldn’t. You would figure out a way to build a better relationship with your 3-year-old. Wouldn’t you?
I know you think that’s not the same at all. Well, in a way, yes, it is. You see, this was your dream; you visioned this beautiful dream and made it happen, just like when you envisioned your first-born child. Remember what I said about blogs being a family member who demands a lot of attention, like your 3-year-old, it requires devotion, love, and mothering?
Blogs are very much so like fickle, picky, demanding children, and need a firm but loving hand to build a warm, friendly, caring relationship with them. They need to be coaxed, soothed, changed, and feed information to grow just like your 3-year-old.
I decided to write this blog post tonight because sometimes we need a good pep talk; on occasion, I could have used this pep talk. After blogging over four years, I find that if I had let myself become overwhelmed by it, it might well have become my abandoned child.





Building a great relationship with your recipe blog


How do I build a great relationship with my recipe blog?

  1. Stop expecting so much from your blog, let your blog flow naturally, just like a child, it will learn to develop its unique personality.
  2. Please keep it simple stupid stop trying to outdo all the other blogger’s recipes, most readers like a straightforward recipe they can carry out or relate to in the kitchen; you’re not Wolfgang Puck by any means yet.
  3. Don’t massacre a famous recipe to be diverse in the blogging world. I can not tell you how many times I have cringed reading blog posts with favorite recipes so-called modified and updated. Most of the time, the formula’s integrity has become destroyed, and the blogger is taking a free ride on the skirt tails of a celebrity chef. Be creative but do not, I repeat, do not kill a famous recipe by changing it so much it’s unrecognizable. You will only eventually become the talk of the town in the wrong way, which will, in turn, cause unintended stress in your future.
  4. Invest in the essential things a decent camera, a few much-needed props, and you can always buy things as you need them or upgrade as your budget allows for.
  5. Set and stay within your blogging budget. Most of us aren’t independently wealthy in the blogging world, so don’t be afraid of Ross’s, Marshalls, Bealls Outlets, Dollar General, Dollar Bargain, or Big Lot stores. I have found a ton of beautiful props in these locations. Overswinging your blogging budget often brings undue stress when you are already struggling with blogging.
  6. Learn to share with your audience without over-sharing your personal life. One of the biggest downfalls or causes of stress for bloggers is sharing too much information about their own experiences with their audience or other bloggers. TMI isn’t your friend and will usually backfire on you if it has not already.
  7. Most of all, take a little time for yourself; don’t be afraid to call a sitter. What do I mean by that? Don’t be frightened to ask blogger friends with similar blogging styles to do a guest post here and there. It not only helps build new readers for both of you; it often allows you to take a day of rest or a week if needed.
  8. Learn to enjoy your blog and the time spent on your blog,  just like you would enjoy spending time with your child. Your blog will gleam with happiness and grow with nurturing.
  9. Consistency is vital to the success of your blog. You should maintain a  calendar or choose to post Mondays, Wednesdays, and Fridays. Consistency means being in it for the long haul.
  10. Always hold yourself accountable, you can blame your blog’s stalled growth on Google, Facebook, competing bloggers, or your hosting company, but ultimately, you are the boss.
  11. Most of all, the blog that you love and love what you blog.





To be continued…

© Heidy L. McCallum and The McCallum’s Shamrock Patch, 2021- 2013. The unauthorized use and duplication of this material or photos without express and written permission from this blog’s author and owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Heidy L. McCallum and The McCallum’s Shamrock Patch with appropriate and specific direction to the original content. You may not copy and paste recipes to share on Social Platforms.

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  • Reply
    Sneha Modi
    September 19, 2017 at 11:47 pm

    Inspiring! Thank you!

  • Reply
    May 7, 2015 at 2:23 pm

    I always learn from you! Pinned your great ideas and suggestions.

  • Reply
    Sarah's Attic of Treasures and Our Neck Of The Woods
    April 28, 2015 at 11:22 pm

    Heidy, Thank you. I am a newbie in the blogging world. I have been following you and your blog for awhile now. Thank you for this and the other posts like this one.
    Also, I love reading the history surrounding a recipe.
    Keep up the good work.

    • Reply
      Heidy L. McCallum
      April 28, 2015 at 11:34 pm

      Thanks, Sarah I appreciate your support and you always visiting the blog <3

  • Reply
    The Foodie Affair
    April 28, 2015 at 12:06 pm

    We can all use a pep talk every once in awhile! I love being “the boss!” 🙂 Great post, Heidy!

    • Reply
      Heidy L. McCallum
      April 28, 2015 at 12:13 pm

      Thanks, Sandra. Being the “Boss” can be very rewarding if you let it, or extremely overwhelming if you aren’t careful. I love the freshness of your blog and your spirit in your posts, you blog has been nurtured with love 🙂

  • Reply
    April 28, 2015 at 11:04 am

    Excellent pep talk Heidy! Just as you discussed with Patty, I’m struggling with finding the time to market, social network, learn and execute a better post…bringing my daughter on board has really helped me stay motivated, energized and excited. You also, dear friend are a treasure. Thank you for your down to earth practical advice and excellent blog!

    • Reply
      Heidy L. McCallum
      April 28, 2015 at 11:28 am

      Thank you, Diane,
      You see there is a reason for my posts of late, I have come very close to abandoning my child recently out frustration. Life calls and I have been in a few dark areas of love/hate with the whole thing. So I have started writing to not only save myself but hopefully others as well.

  • Reply
    Girl and the Kitchen
    April 28, 2015 at 9:53 am

    Ahhh YES!!! I hate how people have forgotten the integrity of a recipe and a blog! It is NOT just a gorgeous picture with a page long list of ingredients that you will actually never use! Great post Heidy!

    • Reply
      Heidy L. McCallum
      April 28, 2015 at 10:07 am

      Thank you, yes seeing a recipe from Jacques Pépin or another famous chef being brutalized and violated have sure made me cringe on occasion. I am so glad you dropped by.

  • Reply
    Nicole@ Family Table Treasures
    April 28, 2015 at 7:09 am

    Thanks Heidi. Needed to read this today! Good pep talk!

    • Reply
      Heidy L. McCallum
      April 28, 2015 at 10:04 am

      Thanks, Nicole, writing seemed to come pretty easily just by using my own experiences and frustrations. I’m glad you enjoyed it and hope others will as well.

  • Reply
    April 28, 2015 at 7:08 am

    Heidy, I really needed to read this today. I started my blog (my first post in August of 2009) and quite frankly in the last 8 months have considered quitting and chucking it all in. I have been exhausted lately and not sure I have the energy to do this. I am sure you’ll hit on it, but one of the exhausting parts is all the time you spend marketing your own post and the countless hours your promote other bloggers to keep nurturing those relationships. So it’s really not just a relationship with your blog; it’s a relationship with many other people.

    • Reply
      Heidy L. McCallum
      April 28, 2015 at 10:02 am

      Good morning Patty,
      Yes, I well know that feeling of frustration and feeling overwhelmed to a point of feeling the same way. All of us about a year and a half ago went full blown share crazy trying to help others. I also love helping my fellow bloggers and in the last 4 months have learned I can not keep up on the pace I was on with sharing. I try and rotate myself on blogs and share still, but I try to share with people who really need help, or share back. Give and take has become my motto. I have also picked days to do so, and it seems to be working.


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